Three Quarters (74%) of Ontarians Dining in More Often in Order to Reduce their Expenses

In an Effort to Save Money, Two in Three (64%) Have Been Shopping for Less Expensive Meal Ideas, Turning to Private Labels (62%)

Thursday, February 05, 2009

Toronto, ON – It appears that the slowdown in the economy is affecting the dining habits of most Ontarians, with a new Ipsos Reid poll of household primary grocery shoppers revealing that three quarters (74%) ‘agree’ (39% strongly/35% somewhat) that they are ‘dining in more often in order to reduce their expenses’. Just one...

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Three Quarters (74%) of Ontarians Dining in More Often in Order to Reduce their Expenses

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Contact

Sean Simpson
Vice President, Canada
Ipsos Public Affairs
+1.416.324.2002
sean.simpson@ipsos.com