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Corporate News »

Thomson Reuters Launches Monthly Ipsos Global Primary Consumer Sentiment Index

Wednesday, March 11, 2015

NEW YORK, March 11, 2015 - Thomson Reuters, the world's leading source of intelligent information for businesses and professionals, today announced the launch of the Thomson Reuters/Ipsos Monthly Global Primary Consumer Sentiment Index (PCSI). The Thomson Reuters/Ipsos PCSI, measures 11 key indicators of consumer confidence and outlook as perceived by consumers in 24 countries. In depth analysis will be available for 12 countries including, the United States, Canada, Great Britain, China, Russia, Brazil, Japan, Mexico, France, Germany, Italy, and Australia.    

Ipsos Reveals the Most Loved Brands in Alberta

Tuesday, March 10, 2015

Calgary, AB – We interact with brands every day. While some fall short in creating an emotional connection with us, others make a greater impact. In other words, consumers actually love them. Which brands have accomplished this? And how have they built this connection? Ipsos wanted to know, so for the second year we canvassed the province to determine the most loved brands. The results were presented at a reception event on Wednesday, March 4 in Edmonton.    

Connecting PR Firms to Ipsos Research

Wednesday, February 25, 2015

Washington, D.C. – Public relations professionals now have a better way to connect with strategic insights, thanks to a recent hire by Ipsos Public Affairs. Philip Elwood has been appointed to the position of Senior Vice President, with a focus on guiding clients in the public relations sector. He will report to Clifford Young, President of Ipsos Public Affairs in the U.S.    

ElenAlexov Elen Alexov
Director, Marketing Services / Directrice, Services marketing
Ipsos in North America
Work+1 (778) 373-5136

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    The Wallet Allocation Rule offers our ground breaking, research-backed insights proving once and for all that measuring share of wallet is the most conclusive way for brands to distinguish themselves in the eyes of both customers and shareholders