Public Affairs

Ipsos Public Affairs offers strategic research solutions to help organizations understand and manage issues, advance their reputations, determine and pinpoint shifts in attitude and opinion, enhance communications, and evaluate policy.

Featured Products & Tools

  • U.S. Diversity Markets Report

    The 15th edition of the U.S. Diversity Markets Report will be released on March 20, 2012. Published every other year, the report covers demographics and market characteristics for the rapidly growing Hispanic, African-American, and Asian-American markets. This comprehensive report is built from 4,700 interviews among Diversity consumers, and includes:

  • Canadian Municipal Recreation and Physical Fitness

    A syndicated study that provides municipal leaders with actionable information to track their citizens' current fitness behaviors and satisfaction with municipal recreation offerings, as well as to help plan future recreation services for the community

  • Canadian Omnibus Services

    At Ipsos, we offer regional, provincial, national, international or specialty group omnibuses. Our professional research staff provides their expertise in the development and/or fine-tuning of survey questions.

  • U.S. Omnibus Services

    At Ipsos, we offer regional, provincial, national, international or specialty group omnibuses. Our professional research staff provides their expertise in the development and/or fine-tuning of survey questions.

  • US Municipal Recreation and Physical Fitness

    A syndicated study that provides local government leaders with actionable information to track their citizens' current fitness behaviors and satisfaction with local government recreation offerings, as well as to help plan future recreation services for the community

  • Conducting Public Opinion Research Using Online Panels

    While many firms have online panels, all panels are not created equal. Find out what makes Ipsos Reid Online Panels superior and how they are used to conduct Public Opinion research