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A Check-up on the Habits and Values of North America’s Young Adults (Part 2)

Leisure and Media Habits of 18-34 Year-olds Highlight Cultural Similarities, Differences of U.S. and Canada

September 29, 2009

Contact Samantha McAra at 4032370066

Category Consumer Trends , Education, History, Lifestyle & Leisure
Location International


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For more information, contact:
Samantha McAra at 4032370066

Calgary, AB – Americans like football, MySpace, and text messaging. Canadians like hockey, Facebook, and playing the lottery. And both just can’t get enough of the Internet. These are some of the findings from an Ipsos study that investigated the behaviors, lifestyles and habits of American and Canadian young adults ages 18-34, the emerging market of young consumers.