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Press Center

The Ipsos Difference

Owned and managed by industry-experienced research professionals, Ipsos conducts six million interviews a year to provide clients, media and interested citizens with a fresh perspective on issues and trends of the day. We help you listen to what an audience is saying, understand what they are thinking, and anticipate what they have in mind. More than just data, Ipsos research gets to the heart of the “why” people respond the way they do.

Our senior researchers’ observations are validated by hundreds—often thousands—of interviews conducted for each study, and their interpretations are supported by direct sector and industry experience in their respective fields.

Press Center

In the News

Our people and data are frequently called upon by the press to provide objective, forthright and insightful commentary that help you provide a deeper context to your audience. We offer fresh perspective on various issues and trends by talking about what's happening and why, and the story behind the data. Below is a sample of recent media coverage: