Washington, D.C. - As we enter the New Year, the first RBC Consumer Outlook Index of the year shows small
improvements across the board in consumer outlook. This is likely related in part to the resolution of
the fiscal cliff issue early in 2013. While the improvements are moderate, this shift in views does signal
that American consumers are entering 2013 with an overall improved economic outlook.
The overall RBC Consumer Outlook Index sees consumer confidence up 1.1 points to 48.0.
- The RBC Current Conditions Index shows positive movement of 1.3 points to 38.6, among the
highest ratings of the past 12 months. This in particular likely reflects public optimism about the
fiscal cliff resolution.
- The RBC Investment Index has also improved, up 1.1 points to 41.8.
- The RBC Jobs Index posts a positive change, up 0.8 to 56.4. This brings it back in line with the
more optimistic ratings found on this measure in the autumn of 2012.
- The RBC Expectations Index shows some recovery from last month’s large drop, up 0.7 points
- Finally, the RBC Inflation Index shows that consumers continue to feel the burden of pricing
pressures. The Inflation Index posts an increase of 1.8 points to stand at 77.6.
These are some of the findings of an Ipsos online poll conducted Jan 7-9, 2013. For this survey, a national sample of 1,004 adults from Ipsos' U.S. online panel was interviewed online. Weighting then was employed to balance demographics and ensure that the sample's composition reflects that of the U.S. adult population according to Census data and to provide results intended to approximate the sample universe. Statistical margins of error are not applicable to online polls because they are based on samples drawn from opt-in online panels, not on random samples that mirror the population within a statistical probability ratio. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error.
More data and full technical details are available in the topline document attached.
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Ipsos has media partnerships with the most prestigious news organizations around the world. In the U.S., UK and internationally, Ipsos Public Affairs is the media polling supplier to Reuters News, the world's leading source of intelligent information for businesses and professionals, and the Hispanic polling partner of Telemundo Communications Group, a division of NBC Universal providing Spanish-language content to U.S. Hispanics and audiences around the world.
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Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. In October 2011 Ipsos completed the acquisition of Synovate. The combination forms the world’s third largest market research company.
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