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Four in Ten Canadian Gift Givers Choose to Give a Gift Card When They Want to Provide Options (37%) or Aren’t Sure What To Buy the Recipient (36%)

Biggest Frustrations When it Comes to Gift Cards Relate to Expiration (25%) and Activation Fees (20%)

Wednesday, November 21, 2012

Toronto, ON – When deciding on what to buy their loved ones this holiday season, Canadian gift givers often turn to gifts cards due to their versatility, according to a new poll conducted by Ipsos Reid on behalf of RBC. Four in ten Canadian gift givers say they choose to give gift cards when they want to give the recipient...

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Four in Ten Canadian Gift Givers Choose to Give a Gift Card When They Want to Provide Options (37%) or Aren’t Sure What To Buy the Recipient (36%)
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SeanSimpson Sean Simpson
Associate Vice President
Ipsos Reid
Work+1.416.572.4474