Ipsos/Reuters Poll: May 2012

Tuesday, May 08, 2012

Washington, D.C. - These are findings from an Ipsos poll conducted for Reuters from May 3rd – 7th, 2012.

  • American’s perception of the state of the nation and the economy continue to incrementally improve, to the benefit of President Obama and his chances of reelection.
    • A third of the country (35%) say things are headed in the right direction while 57% say we are off on the wrong track (for a net score of -22). This is 3 percentage points higher than last month (net -25).
    • Correspondingly, approval of President Obama’s job performance is up slightly. Currently 50% approve and 47% disapprove.
    • In the head-to-head matchup with Governor Mitt Romney, President Obama has regained a small lead. Currently 49% of registered voters prefer Obama to 42% supporting Romney.
  • In another indicator that the debate this election will center on the economy, jobs and domestic policy, voters are closely divided on the relative strength of Obama and Romney on jobs and the economy, taxes, and immigration.
    • Obama is strong on foreign policy, indicating recent Republican attacks in this area will be less effective. Currently majorities of voters prefer Obama on the war on terror and Afghanistan policies.
    • Obama is also relatively strong on entitlements enjoying plurality support on Social Security, Medicare and healthcare.

These are findings from an Ipsos poll conducted for Reuters from May 3rd – 7th, 2012. For the survey, a nationally representative, randomly selected sample of exactly 1,131 adults aged 18 and older across the United States was interviewed by Ipsos via live telephone interviewing on landlines and cell phones. With a sample of this size, the results are considered accurate within 2.9 percentage points, 19 times out of 20, of what they would have been had the entire adult population in the U.S. been polled.

All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error and measurement error. These data were weighted to ensure that the sample composition reflects that of the actual U.S. population according to U.S. Census figures. Respondents had the option to be interviewed in English or Spanish. Please note that throughout this document, figures based on Independent voters are indicative only due to small sample size. Figures marked by an asterisk (*) indicate a percentage value of greater than zero but less than one half of a per cent. Where figures do not sum to 100, this is due to the effects of rounding. Responses are based on the full sample of adults unless otherwise noted.

More data and full technical details are available in the topline document attached.

For more information on this news release please contact:

Julia Clark
Vice President
Ipsos Public Affairs

About Ipsos Public Affairs

Ipsos Public Affairs is a non-partisan, objective, survey-based research practice made up of seasoned professionals. We conduct strategic research initiatives for a diverse number of American and international organizations, based not only on public opinion research, but elite stakeholder, corporate, and media opinion research.

Ipsos has media partnerships with the most prestigious news organizations around the world. In the U.S., UK and internationally, Ipsos Public Affairs is the media polling supplier to Reuters News, the world's leading source of intelligent information for businesses and professionals, and the Hispanic polling partner of Telemundo Communications Group, a division of NBC Universal providing Spanish-language content to U.S. Hispanics and audiences around the world.

Ipsos Public Affairs is a member of the Ipsos Group, a leading global survey-based market research company. We provide boutique-style customer service and work closely with our clients, while also undertaking global research.

To learn more visit: www.ipsos-na.com

About Ipsos

Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. In October 2011 Ipsos completed the acquisition of Synovate. The combination forms the world’s third largest market research company.

With offices in 84 countries, Ipsos delivers insightful expertise across six research specializations: advertising, customer loyalty, marketing, media, public affairs research, and survey management.

Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.

Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,363 billion (1.897 billion USD) in 2011.

Visit www.ipsos-na.com to learn more about Ipsos offerings and capabilities.

Ipsos/Reuters Poll: May 2012

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Topline Results


Julia Clark
Senior Vice President, US
Ipsos Public Affairs