Six in Ten Parents (61%) Want to Give Their Child the Ability to Select Own TV Programming, But Most Worry about Content (67%) and Advertising (76%)

Parents Say their Kids Watch Average of 69 Minutes of TV Each Day Without their Supervision

Thursday, March 29, 2012

Toronto, ON – Six in ten (61%) parents of children aged 12 and under ‘agree’ (9% strongly/53% somewhat) that they want to give their children the freedom to select their own TV programming’, but many are concerned or worried about what their child might be watching when they’re not around. Two in three (67%) ‘agree’ (24%...

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Six in Ten Parents (61%) Want to Give Their Child the Ability to Select Own TV Programming, But Most Worry about 
Content (67%) and Advertising (76%)

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