Political Polling in Florida: Wave 2
Rubio leads Florida Senate race, Governor’s race remains close
Wednesday, September 15, 2010
Washington, DC - The latest Reuters-Ipsos poll (conducted September 10-12, 2010) of 600 registered Florida voters show Republicans continue to have a good chance of winning both state-wide offices. Most voters continue to be primarily concerned with the economy and jobs with the percentage listing the economy as their primary concern increasing by 10 points since July.
In the Senate race, Marco Rubio has a clear lead among Likely Voters (40%, with Crist on 26% and Meek on 21%) -- his lead has really jumped since the primaries. The fact that there is now a Democratic contender is likely taking support away from Crist, as his support among Democrats has, until recently, been very strong. This is despite approval ratings for Crist as governor remaining strong.
The Gubernatorial race is proving very close, with the candidates statistically head-to-head (Scott 47 / Sink 45). It may be that the Republicans are benefitting from solidifying behind a chosen nominee.
More data and full technical details are available in the topline document available for download to the right.
For more information on this press release, please contact:
Ipsos Public Affairs
Ipsos is a leading global survey-based market research company, owned and managed by research professionals. Ipsos helps interpret, simulate, and anticipate the needs and responses of consumers, customers, and citizens around the world.
Member companies assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media. They measure public opinion around the globe.
Ipsos member companies offer expertise in advertising, customer loyalty, marketing, media, and public affairs research, as well as forecasting, modeling, and consulting. Ipsos has a full line of custom, syndicated, omnibus, panel, and online research products and services, guided by industry experts and bolstered by advanced analytics and methodologies. The company was founded in 1975 and has been publicly traded since 1999.
In 2009, Ipsos generated global revenues of €943.7 million ($1.31 billion U.S.).
Visit www.ipsos-na.com to learn more about Ipsos offerings and capabilities.
Ipsos, listed on the Eurolist of Euronext – Comp B, is part of SBF 120 and the Mid-100 Index, adheres to the Next Prime segment and is eligible to the Deferred Settlement System. Isin FR0000073298, Reuters ISOS.PA, Bloomberg IPS:FP