Majority (51%) of Canadians Know the Big Mac Jingle

One Quarter (24%) Believe the Big Mac Special Sauce Deserves to be in the Food Hall of Fame – If there Was One

Tuesday, July 20, 2010

Toronto, ON – The Big Mac has become so well known that a majority (51%) of Canadians know the Big Mac jingle, according to a new Ipsos Reid poll conducted on behalf of McDonald’s. In fact, 51% of Canadians can identify “two all beef patties special sauce lettuce cheese pickles onions on a sesame seed bun” as the Big Mac jingle...

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Majority (51%) of Canadians Know the Big Mac Jingle

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SeanSimpson Sean Simpson
Associate Vice President
Ipsos Reid
Work+1.416.572.4474