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A Check-up on the Habits and Values of North America’s Young Adults (Part 1)

Lifestyles and Values among 18-34 Year-olds Differ When Crossing the 49th Parallel

Thursday, September 24, 2009

Calgary, AB – When looking at the values and lifestyles of North American young adults ages 18-34, there is a clear line of division: the U.S.-Canada border. According to the latest study from Ipsos, there are marked differences between American and Canadian young adults when it comes to lifestyle decisions and values.

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A Check-up on the Habits and Values of North America’s Young Adults (Part 1)
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ElenAlexov Elen Alexov
Director, Marketing Services / Directrice, Services marketing
Ipsos in North America
Work+1.778.373.5136