Digital Video Website Usage, and Mix of Revenue Models, Expanding Rapidly
According to findings from Ipsos MediaCT’s MOTION study, awareness and usage of many digital video websites increased in recent months, with strong consumer acceptance of ad-supported video content
Wednesday, September 09, 2009
New York, NY — It’s no secret that online digital video has become mainstream in the U.S. In fact, 67% of online Americans have now streamed or downloaded digital video content (“digital video users” as described here), according to recent data from Ipsos MediaCT’s MOTION study. While YouTube continues to dominate the...