"Value" Tops Shopping Lists in the Aisles of Consumer Packaged Goods Consumption

Taste Important in Food Decisions, Convenience in Household and Personal Products Decisions

Thursday, August 13, 2009

New York, NY - Value is a top priority when purchasing consumer packaged goods products, according to findings from a study conducted by Ipsos Marketing, Consumer Goods. When asked what thoughts crossed their minds when making decisions to purchase food, household and personal products on their most recent grocery shopping trip,...

Not a subscriber yet?

Purchase a 1 year subscription ($95 U.S. / $95 CAD) for unlimited access to:

Subscribe Now

For educational institutions:  Enquire about enterprise subscriptions »
For members of the media:   Register for complimentary access »



More On This Topic



Downloads PDF

1 PDF

844 Words

Contact

AllysonLeavy Allyson Leavy
Director of Marketing
Ipsos Marketing - Global Consumer Goods
Work(516) 507-3515
GillAitchison Gill Aitchison
President
Ipsos Marketing
Work+44.208.861.8223