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Two Thirds (64%) Believe ‘Green’ Marketing is Just a Tactic

Toronto, ON – Canadians appear to be wary of companies who label their products as being ‘green’, or environmentally friendly, with the results of a poll conducted on behalf of Icynene revealing that two thirds (64%) of Canadians either ‘strongly’ (10%) or ‘somewhat’ agree (54%) that ‘when companies call a product ‘green’ (meaning...

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