Thursday, December 10, 2009
Washington, DC – Just 43% of Americans consider that the world’s temperature has been rising slowly over the past 100 years as a result of human activity, according to a new telephone poll of over 1,000 adults conducted by Ipsos Public Affairs. An additional quarter of adults (24%) acknowledge these rising temperatures, but feel that natural patterns of the earth’s environment is causing this warming. In contrast, 28% are skeptical of global warming all together, saying that they do not think it has been happening.
Thursday, November 19, 2009
Calgary, AB – Canada’s oil and gas industry is centered in the Western Canadian Sedimentary Basin with Alberta accounting for over 80% of our country’s domestic petroleum production. Ipsos Reid recently conducted research with residents of major producing regions / communities within the WCSB to measure public perceptions of the upstream petroleum industry.
Wednesday, November 18, 2009
Calgary, AB – The subject of electricity transmission has occupied a prominent place in Alberta media throughout much of 2008 and 2009. Ipsos Reid conducted survey based research in three communities at the centre of this issue (Calgary, Sherwood Park and Fort McMurray) to explore the views of local residents on some of the matters at the heart of the ongoing debate.
Monday, October 26, 2009
New York, NY– ‘Green’ or environmentally friendly policies and programs are becoming more top of mind for U.S. consumers when making technology related purchase decisions, but few are aware of specific policies, according to the annual Ipsos Green Technology report. The survey shows that few technology purchasing consumers are aware of specific environmental policies and practices of technology firms, despite the efforts of companies and the accolades in the media.
Friday, October 02, 2009
Toronto, ON – The second annual study of ‘Green’ Financial Services in Canada found that despite a decline in focus away from issues such as the environment, healthcare and education and sustained focus on the economy, Canadians are adopting more ‘Green’ financial services. These services include: ‘Green’ Auto Loans (preferential rates for the purchase of an energy-efficient vehicle), ‘Green’ Savings accounts (accounts earmarked for investing in energy-efficient companies), ‘Green’ Auto insurance (reduced rates for customers driving energy-efficient vehicles) and more. The results are taken from Ipsos-Reid’s ‘Green’ Financial Products and Services, which interviewed 2,209 Canadian adults in a comprehensive survey of the Canadian financial services market.
Wednesday, July 22, 2009
New York, NY – Six in ten (56%) Americans support (29% strongly/28% somewhat) nuclear power as a way of producing energy, according to a new Ipsos Public Affairs poll conducted for the U.S. Women in Nuclear Conference held in Washington D.C. Conversely, four in ten (39%) oppose (23% strongly/15% somewhat) nuclear power.
Tuesday, July 14, 2009
New York, NY – A recent study gauging U.S. and UK consumer awareness and attitudes towards Smart Grid Technology found that while most were previously unfamiliar with Smart Grid technology (74% in the U.S. and 90% in the UK), once exposed to a description of Smart Grid Technology, respondents in both countries were receptive to the idea of Smart Grid. Three in five respondents in both the U.S. (64%) and UK (60%) would change their electricity consumption behavior with the adoption of Smart Grid according to a poll conducted by Ipsos for GE.
Thursday, June 18, 2009
New York, NY - A recent study conducted by Ipsos Marketing, Consumer Goods shows that global consumers care about the state of the natural world but still relish the conveniences of the modern world. Many are taking the environment into account in their daily behaviors and purchasing decisions, but are weighing the impact on convenience as well.
Thursday, May 28, 2009
New York, NY — A clear majority of Americans surveyed by Ipsos say that the U.S. government should not continue to provide subsidies for ethanol production (56% vs. 44% who say it should continue). Similar proportions agree that the production of ethanol should be driven by demand in the marketplace rather than by government subsidies (57% agree) and that the industry should focus more on producing ethanol from non-food crops such as switchgrass (51%).
Thursday, May 07, 2009
Calgary, AB – A recent Ipsos Reid study commissioned by the Alberta Council for Environmental Education (ACEE) shows that the majority of Albertans (75%) agree that schools in Alberta should give top priority to providing students with opportunities to do environmental action projects. Support varies by type of action project, with 90% of Albertans saying they would support Kindergarten to Grade 12 students being involved in neighbourhood clean-up, 78% would support students educating others about local environmental issues, and 67% would support students presenting to politicians on an environmental issue.
Wednesday, May 06, 2009
Vancouver, BC - Many retailers are rethinking their business practices as it relates to the environment, including their plastic bag policies. As such, a new Ipsos Reid study in British Columbia, examines consumers’ points-of-views when it comes to retailers and their actions to help preserve and protect the environment.
Monday, May 04, 2009
Vancouver, BC - Ipsos Reid, a sponsor of EPIC - the Sustainable Living Expo, released a poll today, revealing that despite the state of the economy, British Columbians feel the environment takes priority.
Thursday, April 23, 2009
Vancouver, BC - A new Ipsos Reid poll conducted on behalf of Retail BC finds that a retailer’s actions to preserve and protect the environment is an important factor in store decision for most British Columbians, but that the percentage to whom it matters hasn’t changed in the past year. Three-quarters of British Columbians feel a retailer’s environmental actions are important when deciding where to shop on a day-to-day basis (74% with 21% very important and 53% somewhat important). Environmental actions are not of importance to the remaining one-quarter of the province’s residents (24% with 19% not very important and 5% not at all important). Very few are unsure of the importance they place (2%). This is statistically the same as results from a similar poll conducted in April 2008, where three-quarters of British Columbians reported that environmental actions are important in their store decision (77% with 24% very important and 53% somewhat important) and two-in-ten do not consider it to be important (22% with 17% not very important and 5% not at all important).
Monday, April 20, 2009
Toronto, ON – In the survey, conducted by Ipsos Reid for Canon Canada, two thirds (66%) of Canada's youth say the current recession is having an impact on them—with a majority (55%) revealing that the economic downturn is affecting the ability of a family member to find a job, or to find one for themselves (51%).
Wednesday, April 01, 2009
Toronto, ON — Six in ten (60%) Canadians were either in the dark (51%) for Earth Hour or participated in some other way (9%), according to a new Ipsos Reid poll conducted on behalf of Canwest News Service and Global National. While four in ten (40%) did not participate, Earth Hour appears to have achieved its goal of raising environmental awareness, with three quarters (74%) ‘agreeing’ (21% strongly/52% somewhat) that it got them to think more about what they can do to help the environment, including 59% of those who did not participate in the event. But almost all (96%) Canadians ‘agree’ (70% strongly/26% somewhat) that ‘in order to help the environment we need to do more than turn off our lights for one hour each year’.
Thursday, March 26, 2009
Calgary, AB – A recent Ipsos Reid study commissioned by the Alberta Council for Environmental Education (ACEE) shows that the majority of Albertans (79%) agree that it is possible to have a strong economy in Alberta while protecting the environment. Two-thirds (66%) also agree that more government action is needed to solve the environmental problems facing Alberta.
Thursday, March 26, 2009
Toronto, ON – March 28, 8pm, will mark Earth Hour, when individuals and business around the world are encouraged to turn off their lights for an hour in order to raise awareness of environmental problems and concerns. According to an Ipsos Reid poll conducted on behalf of Coca-Cola, seven in ten (70%) Canadians say that they plan on participating in Earth Hour, up from 59% of Canadians who said they participated last year, according to a post Earth Hour survey also conducted by Ipsos Reid.
Friday, March 20, 2009
Toronto, ON — A majority (53%) of Canadians believe fresh water is Canada’s most important natural resource, according to a new Ipsos Reid poll conducted on behalf of RBC and Unilever, placing it well ahead of forests (20%), agriculture and farmland (14%), oil (8%), and fisheries (2%).
Monday, March 02, 2009
Toronto, ON – As Canadians and their governments try to figure out how best to move forward in this time of economic recession, many have argued that other important issues have taken a back seat to economic concerns. A new Ipsos Reid poll conducted on behalf of the Dominion Institute has revealed that nearly one half (45%) of Canadians ‘agree’ (13% strongly/32% somewhat) that ‘serious action on climate change should wait until the recession is behind us’. Four in ten Canadians (43%) also ‘disagree’ (12% strongly/31% somewhat) that ‘Canada should take serious action on climate change right now, even if it means higher deficits’, meaning that a majority (57%) ‘agrees’ (19% strongly/37% somewhat) with this premise.
Thursday, December 04, 2008
Toronto, ON – A new Survey of Ontarians conducted on behalf of the Canadian Cancer Society has revealed that three quarters (76%) of Ontarians believe there are toxic chemicals in their ‘environments’ (shorthand for where one works, lives or plays), while a similar proportion (77%) think they exist in the products that they use. Furthermore, among those who think that these toxic chemicals exist, eight in ten believe those chemicals found in their environments (83%) or products they use (82%) could be harmful to the health of themselves or their family.
Thursday, November 13, 2008
New York, NY – As the winter draws near and temperatures drop, a new Ipsos poll conducted on behalf of Plough and Hearth reveals that nearly one half (45%) of American homeowners say they’re ‘concerned’ (16% extremely/29% very) about their ability to pay for heating their home this winter. Only three in ten (28%) are ‘not at all concerned’, and another 26% are ‘not very concerned’.
Tuesday, September 02, 2008
Ottawa, ON – A new Ipsos Reid poll conducted exclusively on behalf of CanWest News Service and Global Television finds that Stephane Dion’s “Green Shift” carbon tax initiative has taken a seven point tumble in support -- down from 52% in early July when the plan was first introduced to 45% now.
Wednesday, August 27, 2008
Toronto, ON – It appears that when it comes to their homes, Canadians might be ready to usher in the ‘green’ era. According to a new poll among Canadian home owners conducted by Ipsos Reid on behalf of Icynene, while nearly all Canadians (95%) agree that it is important for them to reduce their impact on the environment wherever possible, the same portion of the population (96%) agrees that it is important to reduce energy use in their homes to save money.
Wednesday, August 27, 2008
New York, NY – It appears that when it comes to their homes, Americans might be ready to usher in the ‘green’ era. According to a new poll among American homeowners conducted by Ipsos Reid on behalf of Icynene, while nine in ten Americans (91%) agree that it is important for them to reduce their impact on the environment wherever possible, nearly all (98%) agree that it is important to reduce energy use in their homes to save money.
Tuesday, July 15, 2008
Toronto, ON – It seems that when it comes to their buying habits, Canadians are continuing their trend toward “green” products – those which have a reduced impact on the environment. According to a new Ipsos Reid poll, half (53%) of Canadians are buying more “green” products than they were a year ago, while nearly half (46%) say they are purchasing about the same number as last year.
Wednesday, July 09, 2008
Toronto, ON – It appears that when it comes to their finances, Canadians are ready to go “green”. According to a new study conducted by Ipsos Reid, the trend toward environmental awareness and responsibility is spilling over into new areas, including Canadians’ preferences with their banking.
Tuesday, July 08, 2008
Toronto, ON – It would appear that as Stephane Dion focuses on selling his ‘Green Shift’ environment plan to Canadians he has a lot of work to do as a full majority don’t recall hearing anything about his plan and of those who do, a majority don’t like their first impression—perhaps seeded, in part, by Conservative Party negative ads and commentary that preceded its unveiling by the Liberal Leader.
Thursday, July 03, 2008
Calgary, AB - The supply, price, and environmental costs of electricity are increasingly important issues across Canada. Consumers can become more energy efficient and potentially reduce costs by using Smart Meters, which track how much and when electricity is used in their homes. As part of a new study, Energy and the Internet, Ipsos Reid investigated Canadians’ awareness and interest in Smart Meter technology.
Wednesday, April 16, 2008
Vancouver, BC – A new Ipsos Reid poll in BC reveals that most British Columbians take a retailer’s environmental record into account when deciding where to shop. Three-quarters (77%) of British Columbians say that a retailer’s actions in helping to preserve and protect the environment are either “very important” (24%) or “somewhat important” (53%) in their overall decision of where to shop.
Tuesday, April 15, 2008
Toronto, ON – The majority of Canadians (52%) think that they are generally making reasonable efforts to conserve water. According to a recent Ipsos Reid poll, conducted on behalf of Unilever, RBC, and the Canadian Partnership Initiative of the UN Water for Life Decade, also found that a mere 6% of Canadians think that consumers represent the biggest threat to Canada’s freshwater supply. Instead, Canadians are likely to blame mass removal of water to the United States (28%) and run-off of pollutants from land to water (19%).
Monday, April 14, 2008
Vancouver, BC – A new Ipsos Reid poll in BC shows that most British Columbians (85%) would give themselves a “B” (48%) or a “C” (37%) for their efforts in helping to preserve and protect the environment. Few (6%) British Columbians would actually award themselves with an “A”; in fact, an equivalent number (6%) grade their behaviour very poorly with a “D” or “F”.
Thursday, April 03, 2008
Vancouver, BC – A new Ipsos Reid poll conducted on behalf of the Canadian Cancer Society finds that a strong majority of British Columbians agree that cosmetic pesticides used in their community pose a threat to the environment (86% agree), children (81%), pets (81%), and their own personal health (76%). The definition of cosmetic pesticides given to survey respondents was “cosmetic pesticides are used to kill or control weeds, insects, fungi and pests in order to enhance the appearance of private and public lawns and gardens. For example, cosmetic pesticides may be used to get rid of weeds on the lawn or aphids on roses.” Further, three-quarters (76%) of British Columbians would support their provincial government passing legislation that would restrict the use and sale of cosmetic pesticides (47% “strongly support”).
Wednesday, September 05, 2007
Toronto, ON – Canadians appear to be wary of companies who label their products as being ‘green’, or environmentally friendly, with the results of a poll conducted on behalf of Icynene revealing that two thirds (64%) of Canadians either ‘strongly’ (10%) or ‘somewhat’ agree (54%) that ‘when companies call a product ‘green’ (meaning better for the environment), it is usually just a marketing tactic’. On the other hand, four in ten Canadian ‘completely’ (4%) or ‘somewhat disagree’ (33%) that this is the case.
Wednesday, September 05, 2007
Toronto, ON – Americas appear to be wary of companies who label their products as being ‘green’, or environmentally friendly, with the results of a poll conducted on behalf of Icynene revealing that seven in ten (70%) Americans either ‘strongly’ (12%) or ‘somewhat’ agree (58%) that ‘when companies call a product ‘green’ (meaning better for the environment), it is usually just a marketing tactic’. On the other hand, three in ten (30%) Americans ‘completely’ (4%) or ‘somewhat disagree’ (26%) that this is the case.
Wednesday, September 05, 2007
New York, NY – ‘Green’ or environmentally sensitive Tech products and practices are emerging as a new element of Tech brand positioning and consumer consideration, according to survey results recently released by Ipsos.
Monday, July 09, 2007
Calgary, AB — A new Ipsos Reid survey on behalf of Direct Energy finds that more than four in ten residents (42 per cent) of Alberta (45%) and Ontario (41%) say they would pay a premium of 10 per cent or more for products that are environmentally friendly.
Wednesday, July 04, 2007
Toronto, ON – When trying to ascertain who is best to deal with the current challenges of the growing environmental problems of the world, the results of a new Ipsos Reid poll conducted on behalf of Sympatico / MSN find that almost all (91%) Canadians believe that ‘in order to help the environmental, individuals need to take an active role, and not rely on government to solve the problem’. However, somewhat contradictorily, three quarters (72%) of Canadians also believe that, ‘it is the responsibility of the government to fix the environmental problems. With solid majorities supporting both points of view, it is suggested that perhaps Canadians feel that both they and their governments are jointly responsible for fixing environmental problems.
Monday, June 18, 2007
Toronto, ON – A new poll conducted by Ipsos Reid on behalf of Icynene finds that most Canadians (79%) claim to have taken ‘some’ (63%) or ‘a lot’ (16%) of action in their own homes to reduce greenhouse gasses. For example, nearly four in ten (38%) homeowners say they have added insulation in the past two years to help reduce energy consumption, and one in ten (13%) say they intend to add it this upcoming summer.
Monday, June 18, 2007
Toronto, ON – A new poll conducted by Ipsos Reid on behalf of Icynene finds that two thirds (64%) claim to have taken ‘some’ (54%) or ‘a lot’ (11%) of action in their own homes to reduce greenhouse gasses. For example, one third (32%) of homeowners say they have added insulation in the past two years to help reduce energy consumption, and 14% say they intend to add it this upcoming summer.
Tuesday, June 05, 2007
Calgary, AB - A new Ipsos Reid poll shows that 44% of Canadians are very concerned (82% concerned overall) with Canada’s energy supply for the future, on par with concern for the Education system (45% Very Concerned, 82% overall) and ahead of Canada’s Economy (38% Very Concerned, 81% overall), but still trailing concern for the Healthcare System (61% Very Concerned, 92% overall) and Environment and Pollution (56% Very Concerned, 91% overall).
Saturday, May 12, 2007
Toronto, ON – In response to the Conservative Government’s new climate-change initiative, a new Ipsos Reid Poll conducted on behalf of CanWest Global reveals that a majority (61%) of Canadians think that the Tory plan ‘does not go far enough or move with enough urgency to make a meaningful contribution to the global effort to fight climate change’. Conversely, only one third (32%) say that this plan ‘will ensure that Canada moves quickly and contributes in a meaningful way to the global effort to fight climate change’. Stated plainly, half (52%) of Canadians think that the Government’s initiative is ‘a bad plan for dealing with climate change’.
Tuesday, April 17, 2007
Toronto, ON – A new Ipsos Reid/President's Choice survey reveals that the majority of Canadians (92%) feel personally responsible for preserving and protecting the environment in their province, yet only six in ten would give themselves an "A" (12%) or a "B" (48%) on their own personal performance.
Monday, April 16, 2007
Toronto, ON – While many assume that teenagers today are pitching in and doing what they can to be environmentally friendly, it appears that many are actually taking a more laid back approach. According to a new Ipsos Reid survey released today on behalf of Canon Canada, it seems that there is a difference between what Canadian teens think about the environment and the actions they are taking to be more environmentally friendly. Just 2 in 10 (19%) teens in Canada consider themselves to be ‘green fiends,’ – people who recycle everything, conserve energy and encourage others to do the same. Alternatively, three-quarters (74%) say that they are ‘environmentally laid back’: they do what they can, but are not obsessed with the environment. And 1 in 10 (7%) even consider themselves to be an ‘environmental cynic’ and do not get involved in helping the environment at all.
Friday, March 16, 2007
New York, NY – Amid growing concerns about climate change, Americans are increasingly taking action to reduce their environmental footprint. Six-in-ten adults (61%) have sent items to be recycled in the past 12 months, a 6-percentage-point increase from last summer; more than half (58%) have also chosen products with recycled content; and just under half (44%) have taken steps to be more energy-efficient at home.
Tuesday, March 06, 2007
Calgary, AB – A new Ipsos Reid survey provided exclusively to CanWest Global Television shows that the intensity amongst Canadians who believe it's possible to increase energy supplies and protect the environment at the same time has risen a significant 18 points since the first sounding in 2001.