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Inside America's Video Game Player
Speakers: Todd Board
Recorded Date: Wednesday, May 12, 2010
Duration: 27:00 minutes
With the growth of smartphones, launch of the iPad, and expansion of traditional gaming consoles into broader entertainment arenas, the reach and impact of video gaming is pervasive among Americans. Magnify that reach by the uniquely immersive, addictive, and episodic nature of the gaming experience, and it's the way more and more Americans prefer to engage (and escape).
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