Media, Content and Technology

2011 Ended on a Positive Note for Affluents

2011 Ended on a Positive Note for Affluents

MediaPost Blog Published January 18, 2012 – In this month's column featuring insights from the Ipsos Mendelsohn Affluent Barometer, a monthly...     

  • Understanding Audiences

    Media, Content and Technology

    Warc Best Practices – In this series of papers authored by Andrew Green, Chief Marketing Officer for Ipsos MediaCT, we learn more about how...     

  • Affluency: Three Trends to Watch for 2012

    Media, Content and Technology

    AdAge Article Published January 4, 2012 – Welcome to this month's Affluency column by Bob Shullman, President of Ipsos Mendelsohn, and Stephen...     

  • Luxe in Flux

    Media, Content and Technology

    MediaPost Blog Published December 21, 2011 – In this month's column featuring insights from the Ipsos Mendelsohn Affluent Barometer, a monthly...     

  • Bloomberg: The Hays Advantage Podcast Shares Some Good News

    Media, Content and Technology

    During this Bloomberg segment hosted by Kathleen Hays, Bob Shullman, President of Ipsos Mendelsohn, and Stephen Kraus, Chief Research & Insights...     




This month February is all about 'TCB'. Taking care of business, that is. Better advertising, stronger brands, consumer trends. All in this month's issue.