Media, Content and Technology

Affluents & Financial Services: A Webinar Examining the Wallets & Investment Accounts of Affluent Americans

Affluents & Financial Services: A Webinar Examining the Wallets & Investment Accounts of Affluent Americans

Hear Ipsos’ Dr. Steve Kraus discuss in detail the emerging trends and key opportunities related to Affluents and financial services. During this...

2017 Affluent Outlook: A Webinar Featuring Affluent Trends That Media & Marketers Need To Know

Do you want to hear our industry-leading perspective on what 2017 will hold for Affluent Americans, with a particular focus on the emerging trends... Media, Content and Technology

For Affluents, Luxury Has to Be Experiential… Not Just Expensive

eMarketer, January 19, 2017 – In this interview with Ipsos’ Steve Kraus, eMarketer examines modern-day Affluents and what makes them tick. With 90%... Media, Content and Technology

Affluents and the Holidays

Do you have your marketing strategies lined-up with this target group? New research sourced from the Ipsos Affluent Barometer shows that 58% of... Media, Content and Technology

ReThinking Affluent Voters, As Americans ReThink America

Forbes Insights, November 21, 2016 – In Steve Kraus’ most recent article, he discusses the leftward drift of today’s Affluent. While Affluent voters... Media, Content and Technology