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Reality Check: Women Making Hard Choices in an Increasingly Complex World

Reality Check: Women Making Hard Choices in an Increasingly Complex World

Media, Content and Technology Wave 6 of Ipsos MediaCT’s Women, Power & Money study conducted in partnership FleishmanHillard explores the trade-offs and hard choices that women...

November 14, 2014

Connecting With Cord Cutters: A Webinar About The Future of TV Viewership

With the numbers of cord cutters estimated to keep growing in the next few years, understanding who they are and who is likely to become one is a... Media, Content and Technology

When Moms Defer to Digital Dads

MediaPost blog published October 31 – As digital technology becomes more and more prevalent in the lives of children, we must begin to examine the... Media, Content and Technology

How Mobile Video Can Drive the Future of Brand Marketing

New research conducted by Google and Ipsos show the power of mobile in grabbing millennials’ attention. Based on the findings of this research, there... Media, Content and Technology

New Research Shows How Digital Connects Shoppers to Local Stores

New research conducted by Ipsos MediaCT in partnership with Google and Sterling Brands sheds new light on the nuanced relationship between digital... Media, Content and Technology