Learn more about the similarities and differences of global and local consumers, and why identifying their unique characteristics is as difficult...
1 video
The Canadian Sports Monitor is a research study that delves into the hearts and minds of Canadian sports fans. The study identifies fans for key...
20 pages; 14 charts
Recently, Ipsos invited marketers from America's leading pharmaceutical companies to participate in a survey about competition in the pharma sector...
44 pages; 37 charts
Get the full study results of Ipsos Reid's coverage of the 2010 Winter Olympics by downloading this detailed report. The data collected for this...
29 pages; 23 charts
Get the full study results of a January 2010 Ipsos Reid and Business in Vancouver survey aimed to provide valuable insights regarding British...
23 pages; 16 charts
A new study released by Ipsos found that 46% of U.S. adults have visited a Casino, and further that one third (33%) have visited a Casino in the past...
March 8 - 10, 2009
Las Vegas, NV
Learn more about new methods for measuring brand optimization in the pharmaceutical industry by downloading our recent PMRG presentation. The joint...
61 pages
We hope you found our recent lunch seminar featuring new market research insights on the fastest growing Ethnic and New Canadians markets from South...
16 pages; 14 charts/tables
Ipsos Marketing, Consumer Goods Sector and Ipsos Public Affairs, in conjunction with Coca-Cola USA , were chosen to speak at the ESOMAR Congress 2008...