54 Minutes
'Hot' and 'Mystery Shopping' are rarely used in the same sentence. But, the world of Mystery Shopping is spicing up as more traditional researchers...
57 Minutes
Ipsos Loyalty is pioneering a movement to usher customer surveying into the new decade through mobile application surveying. View this recorded...
60 Minutes
Listen to this recorded webinar to learn about The Wallet Allocation Rule, which was featured in the October 2011 issue of the Harvard Business...
41:20 Minutes
Typical mystery shopping programs measure elements of the consumer experience considered important by retailers, restaurant chains, manufacturers and...
19:30 minutes
At Ipsos Loyalty, we know that understanding customer experiences, and identifying possible areas for improvement, can help organizations build...
52:54 minutes
Does it sometimes feel like the only way to better understand your customers is by going over pages and pages of rating scales?Customer feedback is...
57:27 minutes
When it comes to truly understanding who your most profitable customers are, and growing that segment to in turn drive business growth, Ipsos...
54:56 minutes
It seems that 2007 was the year of debunking many of the claims attributed to Net Promoter's predictive powers. Now that we have the message out...
53:51 minutes
Hear Loyalty Myths author Timothy Keiningham and learn first hand what's right and what's wrong with the current state of customer loyalty. In this...
