Articles

Enterprise Feedback Management – All You Need to Know is in the Name

Published by Multibriefs, May 2013 – In this article, we offer a very simple approach for understanding the increasingly popular system known as...

Why Loyalty Matters In Retailing

Chapter 5 from Service Management, The New Paradigm in Retailing - Retailers have long known that their long-term success depends upon customer...

Are Daily Deals Good For Merchants?

Published by the Harvard Business School October 25, 2012 — In this article, we evaluate the profitability of daily deals for merchants more...

A Cross-National Investigation Of The Satisfaction And Loyalty Linkage For Mobile Telecommunications Services Across Eight Countries

2012 Article published by the Journal of Interactive Marketing — Improving customer satisfaction has become a strategic imperative for managers and...

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Events

June 2013

June 02 - June 04
MRIA: Bridging The Gap
Niagara Falls, ON

June 03 - June 05
Digital Strategy Conference
Ottawa, ON

June 05
Daring To Be Different: 10 Things You Need To Do In 2013
Calgary, AB

June 06
Daring To Be Different: 10 Things You Need To Do In 2013
Edmonton, AB

June 10 - June 12
MRA 2013: Insights & Strategies Conference
Orlando, FL

June 11
CMA Digital Measurement
Toronto, ON

June 17 - June 19
Canadian Gaming Summit
Montreal, QC

June 20 - June 22
ttra Annual International Conference
Kansas City, MO

Knowledge & Ideas

Video

Events

Feeds & Alerts

Ipsos Spotlight

Articles

Enterprise Feedback Management – All You Need to Know is in the Name

Why Loyalty Matters In Retailing

Are Daily Deals Good For Merchants?

A Cross-National Investigation Of The Satisfaction And Loyalty Linkage For Mobile Telecommunications Services Across Eight Countries

Topics

Events

June 2013

MRIA: Bridging The Gap

Digital Strategy Conference

Daring To Be Different: 10 Things You Need To Do In 2013

CMC Webinar: Keeping Your Employees Engaged Through Times of Change

Daring To Be Different: 10 Things You Need To Do In 2013

MRA 2013: Insights & Strategies Conference

CMA Digital Measurement

Canadian Gaming Summit

Improving Share of Wallet In The Hospitality Industry – A Wallet Allocation Optimizer Webinar

ttra Annual International Conference

Using Innovation Archetypes To Find The Next Big Thing, And Make It Even Bigger

Can Creativity Build A Better World – A Webinar Discussion Featuring New CSR Research

July 2013

The Elusive Link Of Consumer Psychology With Consumer Behavior – A Webinar Featuring Ipsos MarketQuest’s Censydiam