Loyalty

The Essential Steps for Building and Maintaining a Best-in-Class Customer Experience Culture

The Essential Steps for Building and Maintaining a Best-in-Class Customer Experience Culture

At Ipsos Loyalty, we always apply our four-stage conceptual framework when conducting discovery work with companies looking to developing a CX...

Getting CX into the Board Room

Now, more than ever, the importance of executing channel-agnostic CX programs (in your stores, online and in call centers) that go beyond measuring... Loyalty

Seven Ways to Embed Your Enterprise Feedback Management Program to Drive Sales

Let’s cut to the chase: a truly successful enterprise feedback management program is designed with the corporate strategy central to the program and... Loyalty

Winning Hearts & Minds: Loyalty in Action

Just because your surveys are telling you your customers are satisfied, doesn’t mean they are loyal! Loyalty is a function of both attitudes and... Loyalty

Drive Your Results With Target-Setting Analytics

Do you know the answers to these: How can strategic target-setting help achieve best-in-class industry performance? How should targets be set for... Loyalty