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Presentation

Ask The Expert 2012 Q+A Series

What makes an expert is years of hands-on experience. Sharing their passion for the art and science of advertising, senior experts from Ipsos ASI...     

And the Oscar for Advertising Goes to...

15 pages

Ipsos ASI conducted research with adult male and female viewers to determine if the Oscars is an effective advertising medium to attract consumers.     

Super Bowl and Super Ads... Was it Worth it?

14 pages

Overall it seems like the Super Bowl is an increasingly important event for advertisers. More people watched the commercials this year than in past...     

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