Download this 14-page Snapshot to read more about America's ethnic marketplace.This Snapshot covers demographics, as well as insights into Hispanic,...
-
Public Affairs
A new poll conducted by global research company Ipsos for Reuters News finds that one in five (17%) employees who can be connected online to their...
-
Marketing
Brands have meaning. Brands have personality. Brands have attitude. And because people so often identify with, relate to, and define themselves by...
-
Loyalty
Ipsos Loyalty is pioneering a movement to usher customer surveying into the new decade through mobile application surveying. View this recorded...
-
Public Affairs
A great deal of ambiguity continues to surround the ‘Occupy Wall Street’ movement, finds a new poll by global research company Ipsos for Reuters...
-
Public Affairs
The report, titled “Ipsos Global @dvisory: The Economic Pulse of the World” is based on 21,245 recent interviews in 24 countries around the world....
-
Media, Content and Technology
MediaPost Blog Published January 18, 2012 – In this month's column featuring insights from the Ipsos Mendelsohn Affluent Barometer, a monthly...
-
Media, Content and Technology
Warc Best Practices – In this series of papers authored by Andrew Green, Chief Marketing Officer for Ipsos MediaCT, we learn more about how...
-
Loyalty
The investment companies put into understanding, creating, driving and improving loyalty is enormous. But loyalty can be a fickle thing. While...