Ipsos Knowledge Summit Speakers
Wendy Ames
Chief Ethnographer, Ipsos Understanding UnLtd.
Wendy holds an MA in cultural anthropology and leads our Ethnographic research team. In that capacity she designs and executes complex multi-phase (and multi-cultural) research projects for a wide variety of clients in the technology, financial services, retail, CPG and communications sectors. Her experience has also included living and working throughout Europe and Asia and conducting numerous Ethnographic studies on social issues including ethnic violence, human rights, international policy, conservation/tourism and family health on behalf of NGOs.
Curtis W. Carlson
Ph.D., Senior Vice President, Ipsos Loyalty
Curt is one of the leaders of the U.S. loyalty business, focusing on ways to create ever more value for Ipsos clients. This means bringing the information and knowledge that changes the way clients think about their enterprises so they can address their critical business issues and make sustainable improvements to business performance. Curt brings a significant background of over 16 years in customer satisfaction and loyalty research and as such, has spoken at global satisfaction and loyalty conferences in places as varied as Beijing, Johannesburg, Amsterdam, and New Delhi.
Todd Board
Senior Vice President, Ipsos Insight
Todd has an extensive background in applied quantitative analysis, research via the Web, and cutting-edge online and technology environments. With 20 years of combined experience as a market researcher, database marketer and a marketing and business consultant, Todd is valued for his broad scope of knowledge and ability to guide clients in their pursuit of actionable, strategic recommendations. Within the technology industry, Todd is well known for his work on cyber-segmentation and the digital den.
Stephen Bohnet
Senior Vice President, Ipsos Vantis
Stephen heads the Ipsos Vantis client service team for the U.S. Western region. He has thirteen years of experience in the market research industry, and much of that time has been dedicated to new product forecasting and optimization. He has worked closely with global clients throughout U.S. and Europe, providing strategic and tactical guidance for new product launches. His experience spans many categories, including consumer electronics, financial services, and entertainment. Stephen also spent two years on assignment in Europe developing Ipsos Vantis teams in Paris and London.
John Hallward
Director of Global Product Development, Ipsos ASI
John started his career as a Research Manager at Johnson + Johnson Inc., in Montreal, and a Research Associate at Procter & Gamble in Toronto. In 1986, he co-founded Tandemar Research. After 14 years of running and successfully growing his own business, he and his business partner sold the company to Ipsos. At Ipsos ASI, John has continued to think and act as an entrepreneur by leading the global support for such products as Equity*Builder (for brand health), Ad*Graph/Brand*Graph tracking (for brand health tracking and advertising effectiveness), and introducing the new Brand*Graph 360° for holistic evaluation. He also helped develop the unique "Quality of GRP's" media model in the USA + Canada. Most recently, John has been developing Ipsos ASI's industry leading R&D into measuring emotions, motivational research, and holistic marketing communications.
Nicolas Boyon
Senior Vice President, Ipsos Public Affairs
Nick’s experience spans nearly 25 years managing research throughout the world on attitudes and lifestyles, public opinion, corporate reputation and brand positioning. He has served the research needs of major corporations, media companies, advertising agencies, public relations firms, non-profit organizations and the public sector. Prior to joining Ipsos, Nick spent 12 years with Roper in New York where he headed an international custom research practice specialized in large strategic global projects. Earlier, he spent nearly 10 years with Sofres in Paris, conducting automotive and media research.
