Research Manager, Copy Testing - Norwalk, CT

Job ID: 4855 Category: Client Service Positions
Sub Category: Marketing Research
Job Level: Intermediate Level
Location: Norwalk, Connecticut


At Ipsos, we make market research work. We know numbers. We understand people. And we succeed in delivering results. That’s why so many of the world’s leading brands and organizations look to us for their research needs.

Operating in over 80 countries, we’re a global leader in survey-based market research and one of the fastest-growing and most successful firms in the business. Our research focuses on five areas of specialty – advertising, marketing, public opinion, loyalty, and media – and our work focuses on our people and our clients.

Sound like the right place for your career? Share our passion. Share our success. And join us in being proud to be Ipsos.

Ipsos ASI - The Advertising Research Specialists

Ipsos ASI offers a full range of advertising research solutions to help clients make the best decisions at all stages of the advertising development process and to maximize the return on their advertising investment. Our commitment is to provide holistic, integrated insights to advertisers that help in the development, evaluation, and improvement of their advertising efforts and, ultimately, to help them build stronger brands.


Research Manager – Norwalk, CT


Position Summary

This position reports to the Vice President of Client Service, Copy Testing and will be responsible for management and analysis for research projects across a number of product categories for a high profile client. Ideal candidate should have strong client skills, an appreciation of advertising, be able to understand Copy Testing delivery and strategic insights as well as being willing to get involved at all levels of the process.

Key Responsibilities


  • Designs, Implements and flawlessly executes several (5-10) copy-testing projects at varying stages with minimal supervision.
  • Recognizes need to adapt product solution to meet client need and works with appropriate internal resources to design appropriate solution.
  • Creates general conclusions and recommendation from data results that consider client needs and culture as well as general industry knowledge that generates insights beyond the numbers.
  • Coaches/directs work of CS Associates to develop/hone project management skills, presentation development, and the purpose beyond the task, client understanding and basic analytic conclusions beyond the numbers.
  • Ensures completion of final presentation including topline and close-to final analytical conclusions and recommendations to client for manager review.
  • Assists in presentations as appropriate


 Ideal Candidate has the following Skills and Experience


  • BA Minimum
  • 2 + years Copy Testing Experience Preferred
  • Knowledge of beer/wine/spirits industry a plus
  • Expert at managing multiple, complex projects, ideally with high levels of data and detail
  • Intermediate  understanding of  questionnaire design techniques  enabling employee to take lead role in developing question(s) that will result in our having data that will meet a specific client need; incorporate into test questionnaire
  • Analytic Insight and Logic/Reasoning Skills – ability to form conclusion from data and draw from experiences beyond their specific industry knowledge
  • Process Management and facilitation skills – directs the detailed work of others on project
  • Strong Client Service Orientation
  • Strong communication skills – written and oral; ability to formulate presentations and deliver as needed


Ipsos Makes a Difference

Our people see to that. We attract the best talent and serve the best clients. Ipsos offers a dynamic work environment where your talents are nurtured and your skills are enriched. We encourage initiative, innovation and risk-taking to further develop our business and our people. We are enthusiastic, confident and results oriented which is why our clients come to us.  That’s what makes us proud to be Ipsos.

How to Apply

Interested in joining a premier organization committed to satisfying our clients beyond their expectations? Please submit a detailed resume that demonstrates you have the experience and abilities we are seeking "by clicking the 'Apply Now'  button below". 


 Ipsos is an Equal Opportunity Employer.

We thank all applicants; however only those short-listed for an interview will be contacted.


Screening Questions:

  • Do you require sponsorship to work in the United States?

Search Job Opportunities