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Wednesday, May 15, 2013
New York, NY - Pierre Le Manh, Ipsos Deputy CEO and CEO North America, has announced several key appointments at the uppermost levels of leadership for Ipsos in the region.
Monday, April 29, 2013
London, UK – Ipsos Healthcare, the global healthcare division of Ipsos, has announced the launch of Ipsos Healthcare SEES (Syndicated Expert Ethnographic Studies). The disease-specific studies will bring to life the day-to-day challenges of living with a chronic disease.
Monday, April 22, 2013
New York, NY - Marketers around the world need a better understanding of what motivates their consumers to buy their brands, and even more importantly, what motivates them to NOT make that purchase. They need guidance, based on relevant and reliable metrics, to make their brands more meaningful to people and ultimately to grow their business.