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Monday, August 30, 2010
New York, NY - Ipsos is aiming to deliver stronger results on the data collection side of their business. Ipsos Observer, the survey management, data collection and delivery experts for Ipsos worldwide is reorganizing in North America in order to revolutionize client service performance in this specialized area of market research. As part of that new structure, several key and strategic North America appointments have been made. David Shanker, Global President of Ipsos Observer, announces the changes and the team that will be the driving force behind the new structure.
Monday, August 23, 2010
New York, NY – Ipsos’ clients are about to benefit from the insights of a well known, trusted media behavior expert, consumer motivation specialist and research innovator. Ned Greenberg has joined Ipsos OTX MediaCT as Vice President, Syndicated Solutions. In this role, Ned will be responsible for overseeing research for a newly re-engineered platform of syndicated research insights that connect Ipsos clients with consumers in the digital age. These tools provide clarity by supplying usage, attitude and future intent metrics for marketers seeking to connect with consumers through media, content and technology, in an otherwise complex business environment.
Monday, August 16, 2010
New York, NY and Toronto, ON - A senior leader of research strategy and business application has joined Ipsos’ global interactive services team. Dr. Nancy Brigham is the newly appointed Vice President of Global Operations, North America Sample Access & Engagement with Ipsos Interactive Services (IIS). In this role, Nancy will collaborate with Ipsos’ Client Services Teams to provide support on respondent access, engagement issues, data quality, and survey design best practices. She will also be working closely with the newly established Ipsos Open Thinking Exchange to improve respondent engagement.