Ipsos is one of the world’s leading market research firms. With experts organized in five major research specializations and operating as One Ipsos, we help our clients assess market potential and interpret trends, develop and build brands, create long-term relationships with customers, evaluate communications and measure public opinion.
We are passionately curious about people, politics, markets, media and brands. We constantly strive to find new ways to think about and conduct research, to reach beneath the surface and beyond the obvious to uncover fresh insights and inform better decisions. We are committed to delivering research with security, speed, simplicity and substance, with the goal of making today’s ever-changing, networked world easier for our clients to navigate.
An independent company, managed and controlled by research professionals, Ipsos offers deep specialist expertise, market leading methodologies and the ability to execute comprehensive and reliable global research programs through offices in 87 countries.