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    Thanks to mobile technology, you can get closer to the
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    and tap into how they really feel.

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News & Polls

Majority Supports Liberal-NDP Government, Regardless of Who Leads It


Toronto, ON – With recent polling showing a high likelihood of a minority government in Ottawa following the election on October 19th, a new Ipsos poll conducted on behalf of Global News has found that a majority of eligible voters...     

If Harper Loses Majority Government, Canadians Want Him Gone, but Tory Voters Want Him to Remain as Party Leader


Toronto, ON – If Stephen Harper loses his majority government following the October 19th election, most (63%) eligible voters believe he should resign as party leader (even if he still has the most seats), according to an Ipsos poll...     

Knowledge & Ideas

It’s No Secret: A Webinar Designed To Optimize Your Mystery Shop Program


Mystery Shopping has evolved beyond the days of 'secret shoppers.' As distribution channels become increasingly complex and the need to execute a customer experience that delivers on your brand promise becomes more critical, more companies require...

Research on FIRE: An Afternoon Filled With Fast, Interactive, Real & Eye-Opening Experiences


On August 13th, Ipsos hosted a unique event filled with interactive learning opportunities designed specifically for marketing, branding, advertising and market research professionals. Topics covered included:

  • A demonstration of cutting...