• Want to ask consumers questions at the exact
    moment you're interested in? Now you can!

    Thanks to mobile technology, you can get closer to the
    real thoughts and experiences of consumers.

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  • It's time to Change The Game

    The speed at which the world is changing inspires us
    to adapt quickly, with accurate and responsive insight.

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  • Uncover the hidden truths

    With Implicit Reaction Time, we can get
    beyond what people think they feel,
    and tap into how they really feel.

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  • We're bringing concept testing
    to the digital age.

    See how you can get faster, deeper insights and
    guidance with our new approach to concept testing.

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  • At Ipsos, we've developed a platform
    to monitor the online and mobile
    activities of consumers in real-time
    using passive technology.

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News & Polls

Ipsos Public Affairs U.S. Joins AAPOR Transparency Initiative as a Charter Member


Washington, DC – Ipsos Public Affairs U.S. is delighted to announce that we have joined the AAPOR Transparency Initiative as a charter member. The AAPOR Transparency Initiative is dedicated to promoting openness and honesty in...     

Tories (33%) and Grits (32%) Battle for Lead Nationally over NDP (26%) While Orange Crash Continues in Quebec (NDP at 29%, Down 5)


Toronto, ON – While the Tories and Grits battle for the lead nationally, in Ontario and in the key 905 region of the GTA, the “orange crash” in Quebec continues with the NDP down 5 points in la belle province since last week,...     

Knowledge & Ideas

CNBC Squawk on the Street: America’s Affluent

Media, Content and Technology

Hear Chief Insights Officer Steve Kraus discuss new research from the Affluent USA Survey during an interview with CNBC from the floor of the New York Stock Exchange.

How Moms Use YouTube Videos: New Trends & Insights

Media, Content and Technology

Featuring new research from Ipsos’ Moms Audience Study conducted in July 2015, Google helps marketers understand how to better connect with moms. This study aimed to understand how online video fits into their lives and decision-making process.