• Want to ask consumers questions at the exact
    moment you're interested in? Now you can!

    Thanks to mobile technology, you can get closer to the
    real thoughts and experiences of consumers.

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  • It's time to Change The Game

    The speed at which the world is changing inspires us
    to adapt quickly, with accurate and responsive insight.

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  • Uncover the hidden truths

    With Implicit Reaction Time, we can get
    beyond what people think they feel,
    and tap into how they really feel.

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  • We're bringing concept testing
    to the digital age.

    See how you can get faster, deeper insights and
    guidance with our new approach to concept testing.

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  • At Ipsos, we've developed a platform
    to monitor the online and mobile
    activities of consumers in real-time
    using passive technology.

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News & Polls

Ipsos Healthcare Launches Syndicated Hematological Malignancies MDx Monitor


New York, NY – Ipsos Healthcare, the global healthcare division of Ipsos, has announced the launch of a syndicated Molecular Diagnostics (MDx) Monitor focusing specifically on hematological malignancies.     

Three in Ten (29%) Canadians Increased Their Debt Load Over the Summer


Toronto, ON – Three in ten (29%) Canadians say they have more debt now than in May of 2015, before the start of summer, according to a new Ipsos poll conducted on behalf of BDO Canada. Specifically, nearly one quarter (23%)...     

Knowledge & Ideas

It’s No Secret: A Webinar Designed To Optimize Your Mystery Shop Program


Mystery Shopping has evolved beyond the days of 'secret shoppers.' As distribution channels become increasingly complex and the need to execute a customer experience that delivers on your brand promise becomes more critical, more companies require...

Research on FIRE: An Afternoon Filled With Fast, Interactive, Real & Eye-Opening Experiences


On August 13th, Ipsos hosted a unique event filled with interactive learning opportunities designed specifically for marketing, branding, advertising and market research professionals. Topics covered included:

  • A demonstration of cutting...