• At Ipsos, we've developed a platform
    to monitor the online and mobile
    activities of consumers in real-time
    using passive technology.

    Watch Video

  • It's time to Change The Game

    The speed at which the world is changing inspires us
    to adapt quickly, with accurate and responsive insight.

    Learn More

  • We're bringing concept testing
    to the digital age.

    See how you can get faster, deeper insights and
    guidance with our new approach to concept testing.

    Learn More

  • We turn 40 this year!

    We've come a long way since 1975,
    and look forward to continuing to change
    the game of research with you throughout
    2015 and beyond.

  • Want deeper, richer insights?

    Ipsos' neuroscience solutions add a new perspective
    to evaluations of advertising, brand perceptions
    and shopper experience.

    Learn More

Solutions

At Ipsos, we understand your business, your stakeholders, and your clients

Ipsos I-SAY

Have something to say? Join the I-Say survey panel - earn rewards points and win great prizes

News & Polls

Ipsos/Reuters Poll (July 24): Core Political Approval

7/24/2015

Washington, D.C. - President Obama’s approval rating is down to 41% approve after several weeks of approval in the mid-40s. Donald Trump has moved into the lead in our national poll of the 2016 Republican contenders. Trump is tied...     

Ipsos/Reuters Poll: Dream Democratic Candidates

7/24/2015

Washington, D.C. - Clinton faces some challenges firing up her base. While 38% of Democrats say they “will enthusiastically vote for Hillary Clinton as the Democratic nominee,” 20% say they “will vote for Hillary Clinton because she...     

Knowledge & Ideas

The Power of Sound vs. Visuals to Drive Emotional Engagement in Advertising

Advertising

Clients and ad agencies are ready to move to the next level of communications optimization. They will achieve this by understanding the relative power of the key sensory ad elements of music and visuals to engage and evoke emotions. This new...

Designing Authentic, Credible, and Effective Corporate Social Programs

Public Affairs

Corporate sustainability or social responsibility programs have benefits beyond being a responsible member of the global community. In addition to delivering a reputational boost, carefully designed actions can strengthen the long-term viability of...