• Happy Holidays

    Wishing you a holiday filled with cheer!

    It's a time to reflect, so we invite you to
    watch our holiday story here.

    Watch Video

  • Strong brands start with people.

    At Ipsos MarketQuest, we help brands
    connect with deeper human motivations
    to gain competitive advantage.

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  • Want deeper, richer insights?

    Ipsos' neuroscience solutions add a new perspective
    to evaluations of advertising, brand perceptions
    and shopper experience.

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  • Brand Value Creator

    What do consumers like about your brand? We know!

    With Brand Value Creator, you're measuring more than brand equity.
    You're driving brand desire and market growth.

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  • It's a connected world.
    Are you reaching today's consumer?

    At Ipsos, we help brands build strategies to understand
    and engage with the connected Consumer

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News & Polls

Americans Optimistic About the Economy, Finances and the Future

San Francisco, CA - These are the findings from an Ipsos study conducted for Wells Fargo. The report is available for download on the right side of the page.

Knowledge & Ideas

  • The Role of Social Media in the Shopper Ecosystem

    At Ipsos, we know that social media is becoming a bigger influence in the shopper ecosystem every day. Our research shows that 42% of Ipsos’ shopper community use social media channels in their shopping. Of these, 84% use social media to read or...